Defining Wall Art.
Wall art can seem like a general term. However, here at The Stackhouse, we use the term 'Wall Art' to categorize our mounted and Gallery-Wrapped prints.
What's special about these two products is that they are considered items ready to be hung on the wall or shelf, with little to no effort. When printing with these products, your art is at the final stage, ready to be viewed by your audience.
Online Buyer Behavior
Great options for selling your wall art online should include characteristics like:
- Offering standard sizes
- Giftable formats
- Easy to ship (small to medium sizes)
- Easy to frame ot ready to hang up art
Best-Selling Formats
Canvas, framed, and matted prints are at the top of the list.
The Gallery-Wrap Canvas is a hot pick for artists selling wall art in the Ready-to-Hang format. This means it comes preassembled with everything your customers need to display it on their walls.
ProTip: It's a great choice if your art was originally on a wrapped canvas and you want to keep the essence of the original with the print.
Framing is often seen with mounted, matted, or even Gallery-Wrapped prints. Framing your wall art gives your final presentation extra style. Some designers or customers like to be more in control of picking the frames to match the room or style they are going for. The mounted and matted format is nice for allowing your customers that freedom.
Seasonal Trends
Market to décor trends. Thinking about where your wall art will most likely be placed can help influence what format or style you should sell.
Staying current with popular home decor and interior design trends might help boost your online sales and target a larger audience's needs.
